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Moody Picks: Think Pink / Shop Pink

As many of you know, October is National Breast Cancer Awareness Month. And even though we're well into month, there is still plenty of time for you to support breast cancer research initiates, celebrate survivors and honor loved ones. Obviously, the best way to support the cause is to donate to your favorite foundation directly, but you can also contribute by shopping pink products from your favorite brands that support BCA charities.  This month, beauty brands like Bobbi Brown, Clinique and Dr. Dennis Gross will be donating a portion of proceeds from certain bestselling or limited edition products to organizations like the Breast Cancer Research Foundation or charities that provide life-saving resources benefiting at-risk or affected individuals, like The Pink Pony Fund created by the Ralph Lauren Cooperation. Below is a list of over 20 items that you can buy now and feel really good about purchase.



This year, Lilly Pulitzer introduced a new print, Purrposefully Pink, in support of the Breast Cancer Research Foundation (BCRF). This print was hand painted in the Lilly Pulitzer print studio and inspired by sisterhood, friendship, and the support that women give to one another when going through a difficult time. The styles in the Purrposefully Pink collection are designed to bring awareness, conversation, and community around those impacted by breast cancer, and to fund critical research needed to put an end to this disease. As a direct contribution in support of this Print with Purpose, Lilly Pulitzer is donating $35,000 to the Breast Cancer Research Foundation this year, funding over 700 of critical research hours in the lab.







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